Over the last few weeks, I think at least five of my friends and relatives contacted me with the following message; 'Tess, you HAVE to check the latest photography exhibition at Foam Amsterdam out... I am sure you will LOVE it.' Apparently, each one of the darlings stumbled upon adds for the Edward Steichen exhibit and I adore them for thinking of me, because of course a display of such beauty is totally my 'thing.' So a few weeks ago I went there and it was gorgeousness all over indeed. High fashion... 20s & 30s... what more could a gal want! I would recommend going there if you are in Amsterdam between now and the 6th of September, a picture may say more than a thousand words... can you imagine what over 200 stunningly beautiful pictures might do to you...
Edward Steichen (1879-1973) was already a famous painter and photographer on both sides of the Atlantic when, in early 1923, he was offered one of the most prestigious and certainly the most lucrative position in photography's commercial domain - that of chief photographer for Condé Nast's influential and highly regarded magazines Vogue andVanity Fair. Summoning up his exceptional talents, and fired with prodigious enthusiasm, Steichen spent the next fifteen years showcasing the culture of that era and its most prominent exponents from the realms of literature, journalism, dance, sport, politics, theatre and film. It was for his images of haute couture, though, that Steichen remains best known.
Compared with his predecessors, Steichen accomplished a stylistic leap in fashion photography equal in magnitude to the transition from silent pictures to sound. He abandoned his artistic beginnings in photographic Impressionism, Art Nouveau and Symbolism to become - for those fifteen years, at least - the greatest photographer of Art Déco and the originator - no less - of glamour photography. In addition to stunning fashion photographs, from Worth and Poiret to Chanel and Schiaparelli, the Steichen archive at Condé Nast, New York, contains magnificent portraits - of Greta Garbo, Cecil B. DeMille, Winston Churchill, Marlene Dietrich, George Gershwin, Frank Lloyd Wright, Amelia Earhart, Walt Disney and hundreds of other celebrities.
Since the 1930s, however, no more than a handful of these prints have been exhibited or published. The period represents the high point in Edward Steichen's photographic career, and the work he did for Condé Nast's influential magazines are among the most striking creations of twentieth-century photography. (text by Foam; check out their website for more information about the exhibition)